The SPAM ad for the new boutique hotel in New York, Cassa Hotel on 45th, touted the amenities and proximity to Rockerfeller Center and 5th Ave. And there was a Special Package – Stay 2 Nights and Get 3rd Night FREE! Well, I’ll go and have a look then… But wait…
Six attempts to choose dates came up with “The Special Package isn’t available for those dates. Change dates?” Without any way at all to GET AT or SEE these darn Special Package rates!
So, here’s this VERY UPSCALE New York Hotel, with rates in excess of $400 a night, sending out SPAM and screwing up the booking process so even the method doesn’t work. It is very surprising to me. We all like to think the Americans have the internet down pat, don’t we? Not always the case, or Cassa in this case.
1. I don’t understand why such an expensive, upscale hotel would resort to spamming. Is this the quality of their enterprise? It doesn’t fit at all.
2. NOT getting all of the parts in place to ensure it works, just adds incompetence and annoyance to the “new brand” – the Cassa Hotel New York. I shall remember them, and be sure not to book in!